VEGA Named the Most Trusted Protein Powder
January 2026
Trust matters—especially when it comes to the nutrition you rely on every day. That’s why we’re proud to share that VEGA has been named the most trusted protein powder in the 2026 BrandSpark® Most Trusted Awards.
This recognition reflects the confidence customers place in VEGA for quality, taste, and performance—whether they’re fueling workouts, supporting recovery, or building everyday wellness routines.
What Are the BrandSpark Most Trusted Awards?
The BrandSpark Most Trusted Awards are based on one of North America’s largest independent consumer trust studies, capturing insights from over 45,000 shoppers. Each year, the study identifies the brands customers rely on most across food, beverage, grocery, and consumer product categories.
Being named a most trusted protein powder means VEGA earned the highest level of consumer confidence for consistently delivering quality, value, and reliability—the pillars of trust that matter most when choosing a protein supplement
Why Customers Trust VEGA Protein Powder
Founded in Vancouver in 2001, VEGA has led the plant-based nutrition category for over two decades. From day one, our mission has been simple: create thoughtfully crafted products that support performance and everyday nutrition—without compromise.
Customers trust VEGA because we deliver:
- High-quality, plant-based protein made with simple ingredients
- Vegan, gluten-free, and dairy-free formulas that are easy on the gut
- Great taste without sugar alcohols
- Rigorous quality standards, including NSF Certified for Sport and Informed Choice certification on performance products
- Products trusted by elite athletes, nutritionists, and everyday consumers alike
Being one of the first plant-based protein brands on the market, we’ve built trust by staying true to our values while continuing to innovate for the evolving needs of our community.
A Word From VEGA
“We are incredibly proud to receive this award from BrandSpark,” says Caitlin McEachran, Brand & Innovation Director at VEGA. “VEGA was the first plant-based protein brand in Canada, and we’re honoured that customers continue to choose VEGA because they trust that we deliver high-quality, great-tasting nutrition that supports their goals. Whether someone is just starting their wellness journey or striving for peak performance, we’re committed to supporting them every step of the way.”
Explore VEGA’s Trusted Protein Lineup
VEGA offers a wide range of plant-based nutrition products designed to support athletic performance and everyday wellness, including:
- Protein + Recovery
- All-In-One Nutrition
- Protein + Creatine
- Creatine Monohydrate
- Protein + Supergreens
- Protein Made Simple
VEGA products are available nationwide at retailers, on Amazon, and our website.
Why Trust Matters When Choosing Protein Powder
Protein is something many people use daily—making trust essential. From ingredient transparency to quality testing and taste, choosing a protein powder you can rely on helps support consistency, performance, and long-term wellness.
This recognition from BrandSpark reinforces VEGA’s role as a trusted partner in the daily nutrition routines of Vega customers across the country.
Thank You!
This honour belongs to our community. Thank you for trusting VEGA to support your goals—today and every day.
Discover why consumers trust VEGA.
Explore our full lineup of plant-based protein products at myvega.com.
