Trade Marketing Specialist

About VEGA

Vega is a high-growth, natural health food and supplement company on Profit Magazine’s Profit 100 list of fastest growing companies the last five years with a passion for people. Our premium, award-winning brand is at the forefront of the plant-based, whole food revolution. Named one of the Best Workplaces in Canada for 2015, we honor a triple bottom line approach to business placing emphasis on people, planet and performance. Join a great team atmosphere with a driven, vivacious group of people.


Not 1 but 2 exciting and challenging positions exist for a full-time Trade Marketing Specialist at Vega’s head office in Burnaby, BC! You will report to the Trade Marketing Manager and work closely with internal and external stakeholders to support marketing and sales programs throughout Canada and the USA. The core responsibility of this role is to support marketing initiatives at the retail level including trade support materials, communication, training and education, POP and merchandising materials, and product launches.

You take customer service and sales seriously, but have fun at work with the Vega team! You value integrity, customer service; you take ownership and show initiative in everything you do and are performance driven. You not only love the culture, but contribute to it. Health and fitness is not something you read about, but something you live.

Key Responsibilities

  • Partner with Strategic Account Team on providing channel specific promotional plans and recommendations for revenue growth and best practices
  • Contribute to channel campaign strategy, implementation of promotions in store, and development of support materials
  • Partner with key assigned accounts maintaining relationships with Buyers, Category Managers and internal Marketing Teams
  • Manage trade marketing support requests and material development for North American Sales Team
  • Maintain role as channel specialist, responsible for transmission of key messaging, collateral production as well as marketing and new business intelligence
  • Work closely with the Vega Creative Team to develop new, innovative marketing materials, trade ads, and custom POP
  • Work with the Operations Team to coordinate item set up and marketing inventory purchases, while being responsible for inventory levels
  • Develop planograms and cross-merchandising opportunities for channel
  • Conduct quarterly in-field visits

Skills and Qualifications

  • 3-5 years’ experience in Marketing preferably in Channel or Trade Marketing
  • Business Degree in Marketing
  • Experience in the CPG industry
  • Superior written and verbal communication skills
  • Exceptional organizational skills as well as the ability to multitask among a multitude of projects and responsibilities
  • Basic design and layout skills
  • Understanding of retail merchandising an asset
  • Energetic with a positive, fun-loving nature
  • A team player with ability and willingness to accept and provide feedback

VEGA “Must Haves”

  • You have an unrelenting desire to achieve
  • You are successful and happy in all areas of your life
  • The outdoors isn’t just the place between your car and house
  • You have a sense of humour and passion for health and wellness
  • You love to have fun, but take your responsibilities seriously
  • You live the Vega brand

Benefits of Working for Vega

  • Competitive compensation plan
  • Open Book Management
  • Profit Sharing
  • Performance Bonuses
  • Alternative refreshment options that go beyond coffee
  • On-site kitchen with vegan, plant-based healthy food and snack options
  • Monthly product to try so that you can perform at your best and promote the Vegatopian lifestyle
  • Group MSP – 100% coverage
  • Parental leave top up program
  • Employee assistance program (EAP)
  • Flexible Extended Health/Dental Plan
  • Fitness Subsidy
  • Education Fund
  • Group RRSP Matching

Let your journey begin…

If you smiled and are motivated by this posting, we want to hear from you. Send us your application at and let your journey begin!